Latifah

Since introducing Argan Oil to Brazil with the powerful INOAR Argan Oil — the original Moroccan Gold — the brand has built a deep connection with the Middle East and its beauty rituals. This inspiration gave birth to the INOAR Latifah line: an ancient Arab beauty ritual that translates luxury for your hair. • Step by Step • Shampoo Inspired by ancient Arab beauty rituals. INOAR Latifah Shampoo combines high-performance ingredients with the ancient traditions of the East. Pure Moroccan Argan Oil deeply nourishes and restores softness, while precious Myrrh symbolizes luxurious shine and sophis…